Posts tagged ‘windows’

The last domino has fallen: AT&T has announced that they will offer Android handsets on their network. The last of the major US carriers to sign on with the open-source Google OS devices, AT&T plans five Android-based handsets built by Motorola and HTC this year. Of course, AT&T is the home of the iPhone. Along with the Android, AT&T announced at CES that they’ll also be offering a couple Palm OS devices as well as adding support for the Palm, Android, Windows Mobile and Nokia app stores. Perhaps wisely, AT&T didn’t bring up the iPhone, though they continue to enjoy an exclusive sale agreement—which apparently wasn’t reciprocal. (Will it be renewed?) This move by AT&T may be a precursor to signing on with the agreement to sell plans for Google’s new Nexus One . Like most other smartphones, the Nexus One is pretty cool, and Google selling an unlocked version is pretty cool, too—but the price tag (without carrier subsidies and rebates) will effectively keep all but the most tech-covetous shoppers from the Nexus (with the iPhone running as little as $200 vs. the Nexus’s $530). AT&T will also be adding more cell sites and connections to improve their network, which has been facing a lot of complaints of dropped calls and texts and sluggish download times. (Not to mention the 3G map comparison Verizon’s latest ad campaign harps on.) What do you think? Will this help AT&T or Google more in the long run?

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Android Taking over AT&T

According to TechCrunch sources , Google is nearing the final stages of an agreement to acquire DocVerse , real-time Microsoft Office collaboration software company founded in 2007. Sources say the purchase price is $25M. The acquisition seems to make sense as Google and Microsoft square off for battle . The DocVerse website bears the title tag “Make Word, PowerPoint and Excel Work Like Google Docs.” Although Google Docs can already import Word, PowerPoint and Excel files, and already offers the real-time (or pretty close) collaboration, they could certainly improve, especially in the file conversion area. However, we can’t tell yet whether this will be enough as a competitor to Microsoft Office. Microsoft already has a stripped-down, cloud-based version of Word, PowerPoint, Excel and OneNote in testing with some Windows Live SkyDrive users, with public rollout to come in the next six months. Although the initial version of Word didn’t have real time collaboration, Excel did, and they hope to add more collaborative features in 2010. (And the online apps integrate with their offline counterparts, updating off- and online versions simultaneously.) On the other hand, as TechCrunch points out, this purchase will give Google Docs a direct connection to Microsoft Office documents. This could also become a feature for Google Wave, although Google recent bought a company (Appjet) with similar software (EtherPad), which they may integrate with Wave. They’ve already opened up the software code. What do you think? If the deal goes through, how will Google use DocVerse? Pilgrim’s Partners: SponsoredReviews.com – Bloggers earn cash, Advertisers build buzz!

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Google to Acquire DocVerse

New data from Chitika indicate that Microsoft users—both browser and operating system— click on online advertisements more often than other users. And considering what a significant portion of the market those segments constitute, that’s pretty dang good news. From a sample of over 130 million impressions, Chitika saw a click-through rate of 1.05% from Internet Explorer users, versus 0.66% from Firefox users, 0.50% from Safari users and 0.21% from Chrome users. Similarly, Windows users outclick their Mac and Linux counterparts, 0.92% to 0.52% to 0.46%, respectively. According to TechCrunch, even Bing has higher click-through rates than other search engines. So why is this large audience clicking so much? Are they “gullible,” as TechCrunch asks, not savvy enough to switch browsers or recognize an ad, or simply more engaged? For whatever reason, this large group of the market certainly constitutes a valuable segment for marketers. What do you think? Why do Microsoft users click more?

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There’s Something about Microsoft Users?