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Back in November we talked about AOL’s need to trim their headcount by some 2,500 people . At the time the hope was that enough would walk away from their positions to avert the need for playing the bad guy and actually firing anyone. Well, according to All Things Digital the numbers didn’t quite add up with that plan and now AOL needs to start the proactive force reduction. Call it what you will. Here is some information from the ATD article In November, AOL CEO Tim Armstrong said he needed 2,500 “volunteers” to give up their jobs, but not enough of them got the message — only 1,100 walked away on their own. Now Armstrong is entering the second phase of his corporate slimdown, and is firing some 1,000+ employees. AOL officials say the company has begun notifying European employees of its plans to shut down many of its offices there, and has started tapping some American workers as well. The bulk of the US layoffs are slated for this Wednesday, the company says. This is a very sad story indeed. While we keep hearing forced words of hope and encouragement that “things have turned around” we get crap unemployment numbers in December and news like this from one of the industries that is supposedly “doing well”. Let’s be honest, you need to simply count your blessings if you are in a pocket of performance no matter what industry you call home and the online space is no different. To underline just how different this world is the following was noted in the article written by Peter Kafka. The company hasn’t released a breakdown of cuts by territory or by department. But I’m told that the company’s editorial/content production staff, which Armstrong and his lieutenants have been emphasizing as a priority in recent months, will not remain untouched. This just means that the outsourcing of content production is likely the way that AOL will go more and more. Pure speculation on my part but if your strategy moving forward is creating more and more content then taking away part of that internal team just means it’s likely cheaper to outsource. The full release can be found at ATD but the closing remarks are as follows. We will be offering packages to impacted employees in the U.S. that will include severance, benefits and outplacement assistance, among other things. All of our cost alignment work is about ensuring AOL’s sustainability and future success. Project Everest is the completion of phase one of AOL’s turnaround. Interesting how they name something like this as if it were a military undertaking and the curious use of a mountain’s name that few have conquered and many more have failed to climb. Pilgrim’s Partners: SponsoredReviews.com – Bloggers earn cash, Advertisers build buzz!

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AOL Employees to Be “Involuntarily Laid Off”

Before you jump on that plane to PubCon, don’t forget to make a note in your calendar to attend the Trackur PubCon Social. Here are the details: Where: ENVY Lounge located at the Renaissance Hotel–next door to the convention center. When: Wednesday November 11th from 5:30pm to 7:30pm. What: Beer, wine and snacks. Who: All PubCon attendees. Why: Because you are awesome! Make a note in your calendar, share it on Twitter , and please join me on the 11th! NOTE: Space is limited, so get there early! Pilgrim’s Partners: SponsoredReviews.com – Bloggers earn cash, Advertisers build buzz!

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Don’t Forget the Trackur PubCon Social

Blog World & New Media Expo is essentially a must for bloggers. If you haven’t gotten your ticket yet, Darren’s running a “quick n’ dirty” competition for a free weekend pass . We’re drawing the winner on Wednesday, so if you want in, hurry up. (And yes, you need to be prepared to pay for your own transportation to Las Vegas, NV as well as your own hotel accomodations while you’re there. But the pass gets you into the conference and a couple of the parties, so it’s totally worth it! Value: $495) You can also still purchase tickets, and get a 20% discount by using the promo code PB20 at checkout. Here are some attendee reactions from previous years . I’m personally a huge fan, as I went last year. It’s a lot of fun, and there’s nowhere else you can get this up close and personal with so many industry leaders! We’re also holding another competition where you can win a place at dinner with Darren, myself, and a few of Darren’s blogging/social media friends on Wednesday night at the beautiful Fiamma Trattoria over at MGM (Dinner graciously provided by Fiamma and @TasteMGMGrand ). For this, you need to be already planning to attend Blog World, and must be available for dinner on Wednesday night (10/14/09) at 6pm. Details here . Hope to see you there! © 2008 TwiTip Twitter Tips . Going to Blog World Expo? Want To? How About Dinner With Darren? Related posts: Are You Planning to Attend Blog World Expo 2009? Twitter as Dinner Conversation: A Guide to Using Replies 5 Tips to Employ Online Networking in the Real World

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Going to Blog World Expo? Want To? How About Dinner With Darren?

Whether you’re one of the 11,500+ that have registered a Trackur account, or one of the many that have helped spread the word about Trackur’s affordable social media monitoring plans , I want to thank you! Actually, I want to do more than just thank you. I want to invite you to a special cocktail reception that Trackur’s hosting at PubCon this year. It’s a chance for you to learn about Trackur, network, and enjoy free drinks and snacks! Here are the details: Where: ENVY Lounge located at the Renaissance Hotel–next door to the convention center. When: Wednesday November 11th from 5:30pm to 7:30pm. What: Beer, wine and snacks. Who: All PubCon attendees. Why: Because you are awesome! Make a note in your calendar, share it on Twitter, and please join me on the 11th!

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Don’t Miss Trackur’s PubCon Social