Posts tagged ‘tweet’

After reading how you should plan out your tweets , I thought of how you can fully utilize groups when retweeting. There are many Twitter clients out there, but I use HootSuite to schedule tweets and create custom columns or groups of specific people you follow.  Creating these specific columns, which we can thank to Twitter clients, allow for you to keep tract of any tweet that you may have missed. Think about how much time you spend scrolling through your home feed and retweeting what was just tweeted. And when you usually make that retweet as soon as the person tweeted it.  Doing this not only wastes valuable time, but it makes retweeting the content a “joke”. What is the purpose of retweeting? There are times when something you retweet is valuable to the followers that are following you and not the person who originally tweeted. Then, there are times when you retweet what your followers already received from that person who originally made the tweet.  I believe the true purpose of retweeting is to help out the person who originally made the tweet by spreading out their content. Theoretically, if Pete Cashmore from Mashable tweeted “ Drunk Driver in Texas to be Named on Twitter “, his 1.8 million followers could all make two decisions. First, they could all retweet this to most likely everyone that has already seen the tweet, which would not be very valuable. Or they could spread out the tweet throughout the whole entire day, without Pete or anyone on Mashable having to tweet the article again, so anyone that might have missed it when it was first tweeted. How do you prevent yourself from retweeting right away? Create customized columns with your Twitter client. Think about the typical people that you follow and retweet what they have tweeted.  Group these people together and keep in mind that the more followers you have the more columns you will want to think about creating. For instance, if you have 1,000 followers or less than 5 columns should allow you to have all the retweets you want to make later all ready at the top and not “hidden”.  On the other hand, if you have say over 10,000 followers, I would consider that you create more specified columns. From doing this, you will ensure the mission of retweeting what you wanted to retweeted is completed and valuable. © 2008 TwiTip Twitter Tips . Customized Columns for Valuable Retweeting

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Customized Columns for Valuable Retweeting

In an informal survey it would be interesting to know how many of our readers that made it this far into the post use TweetDeck as their third party Twitter app. I for one do on the desktop and as my mobile Twitter app in an iPod Touch. Alas, the old Blackberry disconnect ends my ability to be a full fledged TweetDecker. Are you a TweetDeck user? If not what are your preferred third party Twitter apps. Just let us know for kicks. So why the interest in TweetDeck? Well, it looks like they are at least finding a way to generate some revenue. In the past the application provider has offered skins for their service for bands like Blink182 but now the film industry is getting on board. Mashable reports TweetDeck kicked off the series with a Warner Brothers partnership for the studio’s upcoming film version of Sherlock Holmes — the accompanying theme, “TweetDeck Telegram Co.,” is now available for download. While I suspect I am not the target market for these things it could be interesting to see just how this kind of promotional option pans out for Warner Brothers. It’s certainly worth a try right? If there is a chance to customize your TweetDeck and be tied into something that is important to you (even for a short time) I imagine there is a decent amount of TweetDeckers who could be takers. In the age of quality trumping quantity in marketing (finally!) it could be a good play if the price is right. TweetDeck says it will be partnering with record labels, bands, movie studios and other media companies to release more themes over the coming year……….Each will present a custom look and feel as well as a dedicated channel for the artist or film alongside the user’s existing TweetDeck columns. In the Sherlock Holmes theme, the dedicated channel features a window into the 221b game. So what’s your take on this kind of promotion? Is there something you would like to see from the folks at TweetDeck? Let’em know!

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Sherlock Holmes Uncovers TweetDeck Promo Potential

If you are Twitter you have to be feeling a bit dizzy by now. 2009 has been a year of tremendous growth, more than a little success followed by more than a little criticism. There are always questions hovering over why Biz did that or if Jack really meant that or if Evan is saying something that isn’t supposed to be public or whatever. Meanwhile, the rest of the market is flying around at a rapid rate. Google has come up with nearly forty innovations in the past 70 days alone. Some of which involve the real time search genie that Twitter represents. Well, while not innovating at Google-like speeds (who does that anyway) there are some things emerging from Twitter like their announcement yesterday about a new ‘business’ feature. On the Twitter blog we read The feature we are beta testing is called ‘Contributors’ – it enables users to engage in more authentic conversations with businesses by allowing those organizations to manage multiple contributors to their account. The feature appends the contributor’s username to the tweet byline, making the business to consumer communication more personal; e.g. if @Twitter invites @Biz to tweet on its behalf, then a tweet from @Twitter would include @Biz in the byline so that users know more about the real people behind organizations. Here’s a picture or it for you. Now all of this was couched in very non-committal terms. Now, in its beta form, twitter is allowing what appears to be a form of sub-accounts for a business. In other words, if you have Skippy, Biffy, Buffy and Irv all tweeting on behalf of your company the tweets will all come from your company but the actual contributor will get a byline mention. The idea being to show the variety of people that are tweeting on a company’s behalf and giving that account more of the various personalities. Makes sense. The blog promises several other non-specified changes but is very cautious in how these are presented. In other words, there will not be a ‘ask for forgiveness rather than permission’ approach to new ideas at Twitter. Maybe they aren’t as willing to work out their issues as publically as Google does. This feature is one of several in development; some of them will be visible to regular users and some of them will not. Our goal at this time is to get basic feedback from business users and ecosystem partners. The beta will be released to a limited subset of folks for some time so that we can get an idea of how the features work from a system perspective. After we kick the tires a bit, we’ll do a full launch to all business users and ecosystem partners. Stay tuned! Who knows but one thing is for certain. The upcoming year will be critical for Twitter as it really needs to establish what it intends to be when it grows up and what it’s going to do to keep everybody aware of “What’s happening”.

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Twitter Developing Specific Features for Business

Guy Kawasaki is a social marketing talent, he tweets every post of his blog three times a day, eight hours apart. Every time he gets hundreds of clicks. The tool Guy Kawasaki uses is Otweet , which is a paid web app that lets you schedule your tweets. Since Otweet is not free, you may be not interested, but luckily, there are some other similar and FREE web apps that let you schedule your tweets, among which, below 11 websites are the best for your reference: 1. CoTweet You need to register before you can use CoTweet, which lets you schedule the tweets and send them right now or in any specific time to one or multiple Twitter accounts. You can read, reply or retweet the tweets of the mention/direct messages, your friends’ updates and your twitter lists. If the URL is shortened by bit.ly, you can see how many times it has been clicked. 2. Dynamic Tweets You need to create a new account in Dynamic Tweets, then you can schedule the tweets and send them immediately, how many minutes/hours/days/weeks later, or in a specific time. You can add tracking code and spinnable text to every tweet. You can also send the tweet to multiple Twitter accounts at a time. 3. FutureTweets You can register a new account, or log in with your OpenID. Once your Twitter account is verified, select your timezone, input the tweets, and then schedule the publishing time. There are 3 funny things you can do with FutureTweets: add some funny images to the tweets, flip the tweets, and set the time by moving the clock needles. 4. HootSuite HootSuite lets you manage multiple Twitter accounts as well as your Facebook, your LinkedIn and your Ping.fm. You are able to attach pictures, videos and document to the tweets, to schedule and post the tweets to all the accounts at a time, to read, reply or retweet the tweets of twitter lists, and so on. 5. SocialOomph SocialOomph was called TweetLater before. You can register a free account or a paid account. For free account, you can schedule how many minutes, hours, days, or weeks from now on the tweet will be posted to one or multiple Twitter accounts, but you can only schedule 12 tweets per hour. 6. Taweet You need to sign in with Twitter OAuth and verify your email account, then you can schedule your tweets, post the tweet to multiple Twitter accounts one by one, read the tweets of your stream, replies, and direct messages, and so on. There will be a link added to every tweet you send from Taweet. 7. Twaitter You can sign in with Twitter OAuth or your username and password. Twaitter lets you schedule public tweets and publish them in any time. And you can reply, retweet, or favorite the tweets, see if the tweeple follow you, manage your multiple Twitter accounts, and so on. 8. Tweet-U-Later When you sign up, you will get an email address, to which you can schedule your tweets with Tweet-U-Later by sending emails. You are able to schedule public tweets as well as private massages, you are also able to schedule recurring tweets, but just don’t violate the Twitter rules. 9. TweetFunnel You need to create a new account in TweetFunnel before you can schedule your tweets, which also can be published right now or held in the draft. You can see the tweets of home stream, mentions, direct messages and reply, retweet, or favorite them. 10. Twittontime Sign in with Twitter OAuth, select your time zone, and then you can schedule your tweets. The Twittontime dashboard just looks like a calendar, you select a date, write down your tweets, and schedule the publishing time. 11. Twuffer Sign in Twuffer with your Twitter username and password, select your timezone, and then you can schedule the tweets by hours, which means you are not able to set a specific time like 8:30 am, but only 8:00 am or 9:00 am. Among the above 10 websites, HootSuite is my favourite, which one is yours? Or do you have any other nice similar web applications to schedule your tweets? © 2008 TwiTip Twitter Tips . 11 Websites to Schedule Your Tweets Online for Free

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11 Websites to Schedule Your Tweets Online for Free

On Twitter, you have 140 characters to play with. Most people stick to the 26 letters, 10 numbers, half a dozen punctuation marks and currency signs. Fact is, underneath your fingers there are a treasure trove of characters to make your tweets more interesting, shorter & more colourful. By making your tweets stand out, you will get more people actively reading them because subconsciously your eyes are drawn to them. If your tweets are useful (and I’ve no reason to doubt why they should be), you should end up with more clicks on links, more retweets and generally more twitter love. Here’s a few of my favourite special characters that I like to put in Tweets. I explain how to get them on the most common form of keyboards – the US Keyboard Layout (which is used by the most of the western world). If different, I will also include the UK keycode, between them that should cover most of the keyboards in English speaking countries, but if English isn’t your native language, these may be different . The characters are there, but you’ll have to dig to find them. 1. The Ampersand How To Get It: Press Shift + 7 When Should You Use It? This character is very simple, as it shortens the word “and” to 1 character, saving yourself two characters in the process. 2. The “At” Sign How To Get It: UK Keyboards – Shift+’ US Keyboards – Shift+2 When You Should Use It? Used all the time in emails, the @ sign can also be used for events (for example, the show begins @ 7pm). Saving yourself one character in the process. 3. The Asterix How to Get It: Press Shift + 8 When You Should Use It? This is one I use all the time for emotions, verbs, basically what I am doing. If I’m writing **smiles and nods**, I’m smiling and nodding. This is great in conveying how I feel about things, as well as emotions that are difficult to convey such as sarcasm. 4. The Music Symbol (Joined Quavers) How to Get It: Hold Alt & Type 14 When You Should Use It? I’ve begun seeing this more and more when people are talking about music & songs they are listening to, particularly when using services such as Last.fm & Spotify . Often people will post music recommendations, followed with joined quavers, to show that it’s a musical link. It’s a great idea to do this, as it can be a text based warning to users, by saying “this link is a Spotify link, so a song will automatically play when opened”. This’ll stop users opening music links when they really shouldn’t be. 5. Hearts How to get it: Hold Alt & Type 3 When You Should Use It? The obvious place is by sharing a link that you love, or a twitterer you love, or anything you “More than like”. This negates the old

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8 Characters to Make Your Tweets Sparkle

A number of people have asked me recently what I think about running advertising in Twitter streams. Should it be done or avoided? What impact might it have on you as a Twitter user if you do run them? Are there times you should and shouldn’t use ads to monetize your Twitter account? My opinion is pretty simple. I know no everyone will agree but it’s probably somewhere in the middle of the spectrum of opinions on the topic. Some argue that Ads should never be used on Twitter – others argue that you should monetize your account in any way you can. My Opinion on Ads on Twitter: I have nothing against it in principle. I see now reason why someone investing time, creativity, energy and brain power into becoming an influence in this medium shouldn’t be able to receive financial reward for doing so. People on Twitter who genuinely grow their audience big enough to attract advertisers are usually doing something useful. Whether it be entertaining, informing, educating, empowering etc – I see people using other mediums making money for doing this type of thing, why not on Twitter? I make a living from my blogs (about half my income from them is from advertising) and while Twitter is a unique medium in some ways I don’t have issue with it being monetized if done well. Interestingly it was 5 or so years ago that the big debate was about whether blogs should be monetized – many of the same arguments were going back and forth at that time – just replace ‘Blog’ with ‘Twitter Account’ and you’ll from some of those old articles to see where the debate is heading! Having said that – I personally believe that three elements probably should come into play when considering whether you run a particular ad on your account. The first is perhaps more about ethics than the other two which are for me just good business sense and about delivering value to my followers: 1. Transparency If you’re being paid to tweet, disclose it. How you clearly do it in 140 characters can be challenging but it can be done ranging from ‘Sponsored Tweet’ in the tweet to ‘#ad’. I suspect we’ll see some widely accepted practices emerge around this in the coming year. 2. Relevancy I was asked a while back to run an ad in my twitter stream for running shoes. I refused in the same way I would refuse to run the same ad if someone wanted me to run it on my blog. My blog and twitter stream are on the topic of social media and blogging – not shoes or running. While I do stray off topic from time to time on Twitter (and my followers forgive me for doing so) – receiving money for a tweet that is totally irrelevant to my topic will probably not go down well with my followers. I’m not sure it’d deliver much value to an advertiser either to promote an irrelevant ad (although I see my fair share of them on TV). Related to this I’d probably also be wanting to only do sponsored tweets that are legitimate and not scammy products or services. Really it comes down to keeping on topic and being useful to followers. 3. Frequency I’ve run three disclosed and relevant advertising tweets on my @problogger Twitter account in 2 years (one through ad.ly and another two were sold directly). In that time I’ve tweeted 15,330 times. I don’t think I’m in danger of letting my Tweet stream become overrun by paid tweets. However if twitter advertising does take off I could see the temptation for some Twitter users to let their streams become overrun by sponsored Tweets. In the same way that I refrain for letting all of the real estate on my blog above the fold get overrun with advertising (pushing the content down under the fold) I would want to let ‘content’ and being useful be the primary thing that I do on my Twitter account. What other Factors Would You Ad? These are the three main factors that I’d consider as I look at whether I’ll tweet something for money. © 2008 TwiTip Twitter Tips . My Opinion on Ads on Twitter [or Sponsored Tweets]

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My Opinion on Ads on Twitter [or Sponsored Tweets]