Alert Blog Reviews

Early last month, Google announced it was acquiring AdMob for $750M. The deal is still in the works, of course—in part, at least, because the FTC is taking a first and, as of last week, second look at the deal. As the FTC continues to scrutinize the search giant buying the mobile ad giant, consumer groups are taking their opportunity to have their say —and it’s not in favor of the deal. The biggest concerns of the Center for Digital Democracy and Consumer Watchdog include decreasing competition in the mobile ad market and consumer privacy. The groups say that together, Google and AdMob would control most of the mobile ad market. AdMob is already the leader in the market, thought there’s lots of competition in that area. However, with backing from the search engine, it’s possible that AdMob could come to dominate their arena just as Google pwns theirs. The second argument is based on the fact that Google and AdMob both collect considerable information about their users. Together, that information may be a threat to consumers’ privacy, with the two entities sharing everything from searching habits to location data. The groups’ full filing with the FTC is embedded below. It’s easy to understand the appeal for Google, though—with AdMob “approaching a $100M business in the next three years,” as TC puts it, this could be the way for Google to stake their claim in the emerging mobile market. CW and the CDD often make this type of filing on Google’s acquisitions, and it doesn’t always seem to have an effect. But with the FTC already taking a harder look, their word may have that much more sway with the regulators this time around. LtrFTCfinal – What do you think? How much influence will CW & the CDD have this time? Will the FTC ultimately okay the deal?

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Consumer Groups Lobby FTC to Block GoogleMob

Blogs have now become an integral part of the internet. They compete very well with websites. A blog is a way of publishing information online. What is peculiar about blogs is that you can post direct and personal information on it. It is easily accessible and there are no difficult procedures to follow in order to put information on a blog. There are a lot of websites that provide you with the opportunity to have your own blogs. Major Websites come with their own blogs attached. Blogs should be well managed properly so that they can benefit the business. Here are a few things that go into blog management. Time Time is a very important factor in blog management. You must devote a specific amount of time for you blog. Depending on what the blog is intended for, there could be daily, weekly, monthly post in a blog. What is important is that you should keep to your schedules. If it becomes obvious that you can keep the rhythm, you are free to change. Content If your blog is for business purposes, the content of what you post in it should be directly related your business. You should run it as a support for your business. You should therefore post information that will be relevant to your customers. That is the place where you can provide detail and direct answers to frequently emerging problems. Because of that, the language of your post should be good. That is the only way your clients will find your blog useful. If the topic you want to talk about is very vast, you have to break it up into various subtopics. Each topic should be a post on itself. In that way you will not have post that are too long to read. The essence of a blog is to provide fast and relevant information. Use the tools There are many tools that are provided by the blog to enable you manage it properly. Most blogger don’t make use of such tools as RSS feeds. You must use them to make managing your blogs easier. Get assistance If you find out that you have more than you can handle, you must get assistance from others. You can hire a professional blogger who will see to your blog whiles you keep on seeing to your main business. There are many people who are ready to do this on contract basis. You will not have to keep them on your payroll. You pay them according to the number of posts, their length and quality. Choosing people to manage your blog on your behalf involve a few things. The first is that you should be sure you get the right person. You can get a lot of candidates online to make post on your behalf. You must do the necessary check before hiring. The next thing is that you must monitor the blog to find out whether things are being done well and professionally. If not you should feel free to fire and employ new persons.

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What goes into Blog Management

In an admittedly slow news day it is noteworthy to tell you that earlier in the week Google made a strategic hire if for no other reason than the hire was just at Microsoft less than two weeks ago. Don Dodge was Microsoft’s “Ambassador to Start Ups” according to Michael Arrington at TechCrunch. We say ‘was’ because Dodge was laid off by Microsoft earlier this month. Check out Arrington’s interview with Dodge here . I honestly didn’t think that people at this level or with this title got ‘laid off’. I thought that was reserved for the rank and file folks and the sales team. Guess you learn something new every day, right? Back to the story. Dodge didn’t need to spend much time figuring out what to do next because Google saw the opportunity and swooped in. You gotta figure that there was no real ‘job opening’ available but when you sit on a pile of cash and you see a ‘name brand’ available why not make a spot for them? TechCrunch continues He’ll be working for another ex-Microsofter, Vic Gundotra. Gundotra worked 15 years at Microsoft as General Manager of Microsoft’s developer outreach efforts. He joined Google in 2007 as VP Engineering, responsible for mobile applications and developer evangelism. Well, for you young folks out there here’s a lesson in making sure you are building a strong reputation and personal brand. In this world, those who can do that won’t be unemployed for long. At least, it’s a nice theory. Anyway, hope you don’t have to figure out what’s next today!

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Microsoft to Google in Less Than Two Weeks