Back in October, my wife’s Grandfather, Lou Roth, passed away at the age of 97. During funeral preparations, someone rather clueless and ignorant asked if I was going to tweet during the funeral. By the way, did I mention this was my wife’s grandfather ? I knew Lou for twenty years. He was a great guy and I loved him a lot. So, I looked the offender in the eye and said, “Of course, I’ll tweet; wouldn’t miss it for the world. Which one should I start with…?”
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By Matt Wilson . Follow him @MattWilsonTV . We all have them—”social media friends”—people who we talk to online but most likely have never met in person. We connected with them because of a common interest via Twitter, engaged in interesting conversation with them and shared a bond, but we don’t really consider them a true friend. Truly using Twitter to its fullest potential means networking not just for casual online interaction but actually creating long lasting relationships. Real friends will shout from the rooftops to promote your brand, real friends collaborate, work together and would do anything for each other. Let’s start making these Twitter friends into your own global network of people who have a vested interest in each other’s success. Besides, what good are your friends if you don’t really know them? But don’t be a creep! Ew, you want to meet me in person? Is it really okay to meet people online? Yes! It’s important to realize that there is a real person behind that avatar—not just another click thru to your blog. Make people feel like they know you. Your Twitter brand should have both personal and professional elements to it. In order to create real relationships your Twitter friends should trust you. Your avatar must look like you! You want people to stop you at events because they recognize you from Twitter. Take the time to look at someone’s profile and website. Know more about your friends than just their handle. Read their bio, check out their website and ask about them. People want to know you care! Post videos of yourself and ask questions—the more interaction people have with you on Twitter, the closer people feel to you. Engage your audience! Help people! If you are helpful on Twitter, chances are you are helpful offline. Networking is all about giving—remember you have to give to get. Providing value on Twitter eventually creates value in real life. Compliment! Flattery goes a long way on Twitter. Tell someone you admire their work and think they are a leader and you are much more likely to make a real friend! Post Twitpics. Your personal brand should have a personality; make sure they know you are real. Take interesting pictures from your everyday life. It doesn’t have to be a picture of your children, simply try a picture from an event you are attending. Now take networking offline! Attend or organize a Tweetup. Use http://twtvite.com to send out invitations. Get a few real friends who are on Twitter together and invite all your respective Twitter friends. Schedule phone calls. Meet someone on Twitter who you’d like to know better? Ask to schedule a phone call. Send a DM and specify a time limit of 10 minutes. Nobody’s time will be wasted. Imagine you did this every day? Don’t want to pay long distance or give out your number? Invite a Twitter friend for a #VirtualCoffee meeting on Skype. Connect face to face and have a real conversation. Have a column on Tweetdeck specifically for people you’d like to meet in person. You can monitor people more closely this way by organizing friends into one big column, or segment them into geographic location. Never eat alone! Traveling? Make a conscious effort to meet people you’ve connected with on social media. Of course meet in a public place and keep things casual. Plan this in advance. Attend Events: Go to tweetups, networking events, conferences, keynote speeches, unconferences or anything with a hashtag on Twitter. Tag everything with a hashtag and let it be known you are looking to do some real life networking. Take the leap! Creating a network of global friends means going out being assertive. Don’t be shy—start approaching people. Set a goal for yourself of 5 real life connections each week. Connect with one person daily or knock them all out in a single day of the week. It’s time to start using Twitter to its potential. [image] © 2008 TwiTip Twitter Tips . Turn Twitter Friends into Real Friends
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I want to make money online! Making money online for free is easy if you can write great articles. It’s not a hard task but yet it does require practice. When article marketing was first introduced, only a few articles were required to generate consumer’s interest. Within our current times, a large base of marketers who are also utilizing this method, you have to increase the number of articles generated and make sure the articles contain quality content. Does article marketing really work? Article marketing can be utilized as a powerful marketing tool. If you are building a subscriber list, consumers who find your website after viewing your articles are more than likely going to purchase your product as compared to consumers who find your website via some other source of traffic. This is a result of building trust with your consumers while giving them information as well as expertise you have demonstrated through your written articles. How about video marketing? Another great popular method of marketing is video marketing. Produced online video’s relating to your business is very important for your products which you are selling. This is not only a very unique way of marketing but it’s also a great way to advertise your products. Video marketing requires that you have to start somewhere. It is essential that you have a great product to sell. Practice makes perfect. Record your children, pet’s or funny moments or even your family. The examples can make you more comfortable in developing your skills with video marketing. You will eventually begin to learn editing while making your videos. This of course makes your videos more professional. What is viral marketing? Viral marketing is a great for promotion of your services or products online. Viral marketing produces daft video’s or even power point presentations while creating exposure by distributing it via email or cell phones. These things can be seen by thousands of people and all you need to do is include it in your website address. Viral marketing can work for you by offering free products on your website for your visitors. Downloadable EBooks is a great example of free product which could be offered. Make sure inside the EBook that affiliate links or other links are connected to your website. Visitors who have access to these types of free products raises the chances of your website making even more money. Do I need to obtain consumer’s email addresses? Why is this important? Obtaining people’s emails is very important for email marketing. This will prove very useful down the road. Place an opt-in page or a squeeze page on your website. Consumers will give you their contact information via this page; just make sure you are offering consumers something for their information. You want consumers to subscribe to your mailing lists. You will need to decide on correct tag lines. This is crucial in writing profitable emails. Include a few lines referencing your business. Give an instant overview which you can offer consumers. You need to make consumers curious about your product with the tag lines; this will enable you to gain many more new customers.
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Ways to Increase Your Online Marketing Skills While Making Money For Free