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Google declined to go for the fake out as they unveiled the expected Nexus One today at their Android event . First spotted after employees received free phones last month , the Nexus has already created a media frenzy as the “real” Google phone—one that will be sold by Google through their web store (though manufactured, like so many other Android headsets, by HTC). So today is the formal announcement of the phone, along with the full rundown of the technical specs (available below). Search Engine Land , Read Write Web and many others are liveblogging the event, which features Google, Android and HTC engineers presenting not only the phone but an update on the progress and history of the OS. But we’ve been following Android for over two years now , so we’ll just stick to the Nexus news. Google has decided that their phone is so smart, it can’t even qualify as a “smartphone”—they call it a “superphone.” (Buzzwords FTW!) And for the low, low price of $529, one can be yours today. (Free engraving!) As per the rumor, the phone is available unlocked with no data plan included; T-mobile is the premiere partner for $80/month, but they’re not available just yet. Verizon and Vodafone are slated to join in spring. In the store you can have two lines of custom engraving added to the back of the phone (for free), and naturally checkout is through Google Checkout. The phone itself is pretty slick—with a fast enough processor and enough memory to run the “live wallpaper” and other apps in the background, multiple apps simultaneously and get some pretty good-looking graphics (if you’ve seen the Engadget video ). However, it’s not the game changer that the iPhone was. Processor: 1GHz Qualcomm Snapdragon processor 3.7″ AMOLED display Trackball at bottom which pulses and uses multicolor lights to notify of new calls and messages Light and proximity sensors (automatically dim backlight, etc.) 11.5mm (

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Google Premieres Nexus (Big Surprise)

Define Your Purpose Before you go changing anything around on your twitter profile to make it more professional you must decide what the purpose of the account is. Is your purpose to connect with friends and family? Is your purpose to share important updates to customers of your store or online business? Is your purpose to attract potential clients and to give them an understanding of why they should choose your product or service? If your purpose is only to connect with friends and family then you don’t really need to have a professional presence in my opinion. But if your purpose is business related then the following steps will help you create a professional presence on twitter. Sometimes people will have a personal and a business-related purpose for using twitter. In those cases I recommend having a personal twitter account and a separate business related account on twitter. 1. Get a custom background To create a professional presence on twitter you want to have your own unique background. The default background is used by millions of people and you want to set yourself apart. There are many websites that will help you create a customized background for your twitter account. And the best part is that most of them are free. To create a custom background for my twitter account I used Twitbacks.com. 2. Use a picture of yourself Twitter allows you to have a small avatar picture associated with your account and I recommend using a personal photograph for this. It doesn’t have to be a professional headshot where your hair and makeup is perfect; it just needs to be a picture of you. This allows your followers to connect your tweets and messages with a real person. This personal touch adds credence to what you say. 3. Your phone number I like to post my phone number on my twitter account for all of my followers to see. When followers see a phone number listed with a twitter account it gives them confidence that if they had a problem or question there is someone they could call. I know some of you will be uncomfortable doing this and it’s completely understandable. But if you run a small business or work in any line of sales then you really need to have your phone number listed on your twitter account. To my knowledge twitter does not allow you to actually list the phone number as part of your account. But you can have it be part of your background. In the example below you can see my phone number is on the far left side: 4. List your email address You will also want to list your e-mail address on your twitter account. Just as with phone numbers, you can’t actually list your e-mail on your account but you can include it as part of your background. I know some of you will be concerned about posting your e-mail and receiving spam. To deal with this I created a second e-mail address that I used specifically for my business. And this is the e-mail address that I post on my twitter account. Luckily Gmail has a very good spam filter and so I actually get very few spam messages in my inbox each week. 5. Be professional in your tweets People follow you for a reason. Whether it’s to hear about new products your store is offering or updates about the cause you represent, people are listening to what you say. And the minute you deviate from that you will lose followers. So before you post a tweet ask yourself, “Why are people following me? And is this new tweet something they want to hear about?” If the answer is no or if you’re not sure then do not post the new tweet. 6. Tweet regularly but don’t overdo it I will usually tweet something in the morning and then sometimes in the evening. 1 to 3 tweets today is optimal. You want to your followers to see something from you each day but you don’t want to overdo it. The last thing you want is for one of your followers to see that the last 20 tweets are all from you. When this happens to me I immediately unfollow the person. 7. Only follow people that you’re interested in A popular way to get followers is to follow a whole bunch of people and hope that many of them follow you back. This results in you having 3,000 followers and you are following 3,000 people yourself. When people see this it looks less professional. They know there is no way you can be listening to what all 3000 people are tweeting about. On the other hand it is much more impressive if you follow just a few people and yet have hundreds of followers yourself. When people see this they are more likely to follow you in my opinion here. © 2008 TwiTip Twitter Tips . 7 Ways To Create A Professional Twitter Presence

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7 Ways To Create A Professional Twitter Presence

By Firas Steitiyeh – Follow him @steitiyeh It’s known that a brand for a product is like reputation for a human being. There are so many articles, books and people that talk about branding and how it is done properly. A lot of bloggers out there, who are most probably new, just do not care about their Twitter page and how it looks. Considering that you have got a proper brand and theme for your blog (or product) now you need to have a Twitter branded page that matches your current brand. Tip#1: Background Stop using Twitter’s default backgrounds and get yourself a customized background. There are many tutorials on the Internet on how to get yourself a decent Twitter background and if you suck in design (as in my case) I just have my logo repeated all over a solid background. If you’re looking for a top-notch twitter background, there are various providers listed on different posts of Twitip that may be what you’re looking for. Bottom line, never use Twitter’s default background. Tip #2: Avatar I always mention in my articles and discussions about branding, that your avatar should be unified on all of your public profiles including, Facebook, Twitter, Orkut, Flickr, Gravatar, MyBlogLog, FriendFeed, etc… simply, use the same avatar you’re using on the Internet for Twitter, and if you currently use more than one, just try to unify your avatar everywhere. People will reach a level where they will start recognizing you from your avatar, if you use picture1 on Twitter and picture2 on Facebook and for comments you use picture3 they will either think that 3 people share the same name, which happens, or they will have a really hard time knowing it’s you. They also may end-up not reading the comment or your update just because they don’t know it’s you. Tip #3: Design colors Customizing your design colors is a very easy task and an important one as well. You have options where you can customize colors in your Twitter profile; background, text, links, sidebar and sidebar border. Always try to use the colors used within your logo or theme, and make sure to use matching colors. I always use the same background color on both the background photo and design. For cases where a visitor with an unexpected screen resolution lands onto your twitter profile, the background image and the background color will look like one layer! Tip #4: Brand your tweets All of the previous 3 tips are design related tips, but this one which is extremely important is a contextual tip. You might be wondering how could one brand her/his tweets? And no, it’s not about Hashtags. Branding your tweets includes the core topic of your tweets, what your tweets are mainly about, are they personal tweets? Technology tweets? Financial tweets? I think that you should be tweeting about one topic the most; otherwise people will lose trust in you. Remember; Jack of all, master of none. I’m not saying if your main focus is technology not to tweet about movies. No, I just mean to have the major share of your tweets going towards one topic instead of confusing people. This is one part of branding tweets, the other part is the ethics of Twitter which most of you know. The ethics of twittering are many but the most common are: thanking other tweeps for retweeting your tweet, follow back people who are following you (in most cases), keep your tweets family rated (unless you’re in the adult industry), thank other tweeps if they recommended you for a #FollowFriday and do not spam your followers. © 2008 TwiTip Twitter Tips . Get a Matching Twitter Brand Related posts: Personal Brand – How to Build Yours In Twitter Why You Should Start Over On Twitter With A BRAND NEW Account Make a Good Impression with a Custom Twitter Background

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Get a Matching Twitter Brand