Posts tagged ‘account’

As much as many of us like to think that we’re highly organized and efficient when it comes to our use of Twitter, there is in fact a lot we can do to make our lives easier. In the last couple of weeks I’ve adopted some fairly radical measures to streamline and improve my use of Twitter, which I’ll share with you here. 1 – Cut the Number of People You Follow The temptation when you first start using Twitter is to embark on a ‘follow rampage’. You add the news sites you read, the bloggers you respect, friends, family, colleagues, business contacts and in turn many of the people that follow or are followed by these accounts. This seems like a great idea at first, but you find you soon reach a tipping point – in my own case, by following close to 2000 people, Twitter had become nothing more than a never-ending deluge of noise, with useful and informative Tweets getting lost amongst the junk. Even by setting up user lists in Seesmic Desktop (the desktop app I use), I was finding it ever harder to keep up. A couple of weeks back I made the decision to cut back on who I followed. It was time to ‘purge’. Before hitting the unfollow option in earnest, I realised it would be a wise idea to set myself some criteria for who I should keep: - Is the person I’m following bringing any real value to me? The million dollar question. It’s very easy to follow someone just because everyone else is, or because you they have a job that gives the assumption that their tweets will be useful. Often this couldn’t be further from the truth. - Is the person I’m following tweeting unique information and links or are they mainly retweeting stuff I’m already getting from other sources? - Does the person I’m following follow me and if they do, do they ever communicate with me or retweet what I put out there? I’m sure there’s plenty of further criteria of your own that you could add, but this is what suited me personally. Next, I realised that as I was currently following so many people, it would take me many hours to go through everyone using Twitter on its own. Thankfully there’s some great tools available to help you. I used Your Twitter Karma , so I’ll describe the process I went through in using this tool specifically. When you log in to Your Twitter Karma (be patient – it can take a few minutes to load your details) you’re presented with a huge list of Twitter users. Under each itemised Twitter account it tells you whether you follow that person, whether they follow you, or whether you both follow each other. Clicking on the avatar brings up that person’s Twitter profile, so you can refresh your memory as to who they are, what they do, and whether their tweets are of value to you. Next comes the evil part! The purge . . . Select the users that you wish to stop following, by clicking the checkbox next to their avatar. This can be quite a time-consuming process, but it’s well worth it in the long run. When you’ve selected everyone you want to unfollow, click the ‘bulk unfollow’ button at the bottom of the page. All done! Now check your Twitter profile to check that your follow count has dropped to what you expect. Be prepared that your follower count may also drop slightly, as some people use auto-follow / auto-unfollow tools that will drop you if you drop them. 2 – Effectively Manage the Remaining People You Follow In my case, once I’d purged my account I was left with around 200 people I was still following – a drop of over 2000! In return about 200 people stopped following me. Once I’d got over what I’d done, it was time to effectively manage who I was left with. This next step is very easy to undertake. Most desktop Twitter applications (such as Seesmic Desktop and TweetDeck) allow you to set up usergroups, whereby you can classify the people you follow into distinct groups, such as ‘friends’, ‘colleagues’, ‘business’, ‘celebrities’ etc. In future when you get a new tweet for someone you have allocated to a group it will appear in the appropriate group column. This way you can find and read it with far less difficulty. Twitter now also allows you to set up lists as well, so you can group together people in a similar way. 3 – Be Prepared to Fall in Love With Twitter All Over Again I know that what I’ve described sound quite radical, but believe me, if Twitter has become an out of control stream of tweets that you can’t keep up with, it really is your only option. Now i’ve drastically cut the number of people i follow down to the bare bones, I’ve rediscovered my love for this great tool. Additionally, whereas before I wouldn’t have dreamed of using Twitter on my iPhone, now I can login to the likes of Tweetie and thumb my way through tweet after tweet of valuable information (and the odd piece of celebrity gossip!). The value is back! Please note: Undertake the steps I’ve outlined at your own risk. I can not be held responsible for anything that may happen to your Twitter account as a result of following what you read here. Also be warned that it is not advisable to bulk-unfollow Twitter accounts then bulk-follow new accounts, as Twitter may deem you to be mis-using their service and suspend your account without notice. © 2008 TwiTip Twitter Tips . Why It Pays To Purge – When and How to Unfollow

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Why It Pays To Purge – When and How to Unfollow

Define Your Purpose Before you go changing anything around on your twitter profile to make it more professional you must decide what the purpose of the account is. Is your purpose to connect with friends and family? Is your purpose to share important updates to customers of your store or online business? Is your purpose to attract potential clients and to give them an understanding of why they should choose your product or service? If your purpose is only to connect with friends and family then you don’t really need to have a professional presence in my opinion. But if your purpose is business related then the following steps will help you create a professional presence on twitter. Sometimes people will have a personal and a business-related purpose for using twitter. In those cases I recommend having a personal twitter account and a separate business related account on twitter. 1. Get a custom background To create a professional presence on twitter you want to have your own unique background. The default background is used by millions of people and you want to set yourself apart. There are many websites that will help you create a customized background for your twitter account. And the best part is that most of them are free. To create a custom background for my twitter account I used Twitbacks.com. 2. Use a picture of yourself Twitter allows you to have a small avatar picture associated with your account and I recommend using a personal photograph for this. It doesn’t have to be a professional headshot where your hair and makeup is perfect; it just needs to be a picture of you. This allows your followers to connect your tweets and messages with a real person. This personal touch adds credence to what you say. 3. Your phone number I like to post my phone number on my twitter account for all of my followers to see. When followers see a phone number listed with a twitter account it gives them confidence that if they had a problem or question there is someone they could call. I know some of you will be uncomfortable doing this and it’s completely understandable. But if you run a small business or work in any line of sales then you really need to have your phone number listed on your twitter account. To my knowledge twitter does not allow you to actually list the phone number as part of your account. But you can have it be part of your background. In the example below you can see my phone number is on the far left side: 4. List your email address You will also want to list your e-mail address on your twitter account. Just as with phone numbers, you can’t actually list your e-mail on your account but you can include it as part of your background. I know some of you will be concerned about posting your e-mail and receiving spam. To deal with this I created a second e-mail address that I used specifically for my business. And this is the e-mail address that I post on my twitter account. Luckily Gmail has a very good spam filter and so I actually get very few spam messages in my inbox each week. 5. Be professional in your tweets People follow you for a reason. Whether it’s to hear about new products your store is offering or updates about the cause you represent, people are listening to what you say. And the minute you deviate from that you will lose followers. So before you post a tweet ask yourself, “Why are people following me? And is this new tweet something they want to hear about?” If the answer is no or if you’re not sure then do not post the new tweet. 6. Tweet regularly but don’t overdo it I will usually tweet something in the morning and then sometimes in the evening. 1 to 3 tweets today is optimal. You want to your followers to see something from you each day but you don’t want to overdo it. The last thing you want is for one of your followers to see that the last 20 tweets are all from you. When this happens to me I immediately unfollow the person. 7. Only follow people that you’re interested in A popular way to get followers is to follow a whole bunch of people and hope that many of them follow you back. This results in you having 3,000 followers and you are following 3,000 people yourself. When people see this it looks less professional. They know there is no way you can be listening to what all 3000 people are tweeting about. On the other hand it is much more impressive if you follow just a few people and yet have hundreds of followers yourself. When people see this they are more likely to follow you in my opinion here. © 2008 TwiTip Twitter Tips . 7 Ways To Create A Professional Twitter Presence

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7 Ways To Create A Professional Twitter Presence

A number of people have asked me recently what I think about running advertising in Twitter streams. Should it be done or avoided? What impact might it have on you as a Twitter user if you do run them? Are there times you should and shouldn’t use ads to monetize your Twitter account? My opinion is pretty simple. I know no everyone will agree but it’s probably somewhere in the middle of the spectrum of opinions on the topic. Some argue that Ads should never be used on Twitter – others argue that you should monetize your account in any way you can. My Opinion on Ads on Twitter: I have nothing against it in principle. I see now reason why someone investing time, creativity, energy and brain power into becoming an influence in this medium shouldn’t be able to receive financial reward for doing so. People on Twitter who genuinely grow their audience big enough to attract advertisers are usually doing something useful. Whether it be entertaining, informing, educating, empowering etc – I see people using other mediums making money for doing this type of thing, why not on Twitter? I make a living from my blogs (about half my income from them is from advertising) and while Twitter is a unique medium in some ways I don’t have issue with it being monetized if done well. Interestingly it was 5 or so years ago that the big debate was about whether blogs should be monetized – many of the same arguments were going back and forth at that time – just replace ‘Blog’ with ‘Twitter Account’ and you’ll from some of those old articles to see where the debate is heading! Having said that – I personally believe that three elements probably should come into play when considering whether you run a particular ad on your account. The first is perhaps more about ethics than the other two which are for me just good business sense and about delivering value to my followers: 1. Transparency If you’re being paid to tweet, disclose it. How you clearly do it in 140 characters can be challenging but it can be done ranging from ‘Sponsored Tweet’ in the tweet to ‘#ad’. I suspect we’ll see some widely accepted practices emerge around this in the coming year. 2. Relevancy I was asked a while back to run an ad in my twitter stream for running shoes. I refused in the same way I would refuse to run the same ad if someone wanted me to run it on my blog. My blog and twitter stream are on the topic of social media and blogging – not shoes or running. While I do stray off topic from time to time on Twitter (and my followers forgive me for doing so) – receiving money for a tweet that is totally irrelevant to my topic will probably not go down well with my followers. I’m not sure it’d deliver much value to an advertiser either to promote an irrelevant ad (although I see my fair share of them on TV). Related to this I’d probably also be wanting to only do sponsored tweets that are legitimate and not scammy products or services. Really it comes down to keeping on topic and being useful to followers. 3. Frequency I’ve run three disclosed and relevant advertising tweets on my @problogger Twitter account in 2 years (one through ad.ly and another two were sold directly). In that time I’ve tweeted 15,330 times. I don’t think I’m in danger of letting my Tweet stream become overrun by paid tweets. However if twitter advertising does take off I could see the temptation for some Twitter users to let their streams become overrun by sponsored Tweets. In the same way that I refrain for letting all of the real estate on my blog above the fold get overrun with advertising (pushing the content down under the fold) I would want to let ‘content’ and being useful be the primary thing that I do on my Twitter account. What other Factors Would You Ad? These are the three main factors that I’d consider as I look at whether I’ll tweet something for money. © 2008 TwiTip Twitter Tips . My Opinion on Ads on Twitter [or Sponsored Tweets]

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My Opinion on Ads on Twitter [or Sponsored Tweets]

Twitter spam and phishing attacks are on the rise, which is unfortunate because it’s causing a lot of people to lose friends, often times unknowingly. For instance, last night I received nearly 25 spammy DM’s, all of which were from people that I don’t talk with on a regular basis. It left me in an awkward position because I didn’t have time to DM them all back to give them an update, but I knew that most of them were probably losing followers by the hour. It all started with auto DM’s and Mafia Wars games. People would sign up, give access to the application, and then it would DM spam every one of their followers until either they all unfollowed them or they removed the application. From there, it moved to more sophisticated attacks, such as the recent “Hey, is this you?” type of messages. There’s also the “hey, check out this I.Q. quiz thingy.” Although the links might seem harmless, they are actually bait to get you to click the link, give up your info, and then let your account be used against your will in the same way as before. In the future, you can expect things to get worse, that is unless you do something about it. That’s why I want to educate you here, because it’s spam like this that can open your account to virus attacks, malware, or worse. 1. Don’t click DM links unless they are from someone that you talk to often or that you trust won’t fall prey to these attacks. If you see the same message over and over again, it’s a phisher. If you aren’t sure, then send a DM back and ask about the message. Most of the time, they won’t even know they sent one. 2. Check your outbound DM’s on a daily basis to make sure you aren’t spamming people. If you are, head to the next step. 3. If you do find your account compromised, then change your password immediately. In fact, it’s good practice to change your password often to avoid things like this. If your account does become compromised, it’s possible that you might lose access completely. If this happens, you’ll either have to appeal to Twitter to save your account…or you’ll have to start over from scratch. 4. Check your application preferences to see who you’ve allowed to access your account. Click on Settings -> connections to get that menu. If you can’t tell who’s using your account to spam others, then remove each one and start over. Only give access to programs you trust. Only use applications that use OAuth to access the Twitter API. If you don’t see it, then go elsewhere. The problem with Twitter spam is that it often kills someone’s credibility and unless someone is kind enough to tell you that you are spamming them, you’ll see your follow counts dwindle without a clue as to why. The best way to protect yourself is just to be smart and use common sense. If you see someone caught in a spam attack, let them know before you drop them. If that doesn’t work, then kindly move on. Remember, if the link looks suspicious, then it probably is. © 2008 TwiTip Twitter Tips . Spam, Phishing, and Hacks – How to Shore Up Your Defenses

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Spam, Phishing, and Hacks – How to Shore Up Your Defenses

By POYZN of WamWan – Follow them @POYZN . There’s countless Twitter widgets, tools and sites out there to make your Twitter experience more enjoyable. But the following sites are the pick of the bunch chosen from those sneaky discreet third party text-ads on Twitter itself, placed on user profiles, displayed under the stats. Since Twitter is officially endorsing these third-party fansites for free, then they must have some user benefit, right? Well, the following five chosen are actually pretty fun and useful: We Follow – Directory of interesting Twitter accounts . This site is terrific for fishing out the Twitter users in your niche, or the ones which simply interest you. You can add your own Twitter account to the directory too so others can find you. All users are neatly categorized and tagged for you to choose from by; industry, niche and location. All the celebrity tweeters are listed there too. Happy stalking. Favstar – Fast way to discover people’s favorite tweets. Favstar lets you track what your friends, followers, and everyone else has labeled as ‘favorite’ on Twitter. Ofcourse, you can also know how many Twitter users have your tweets as their favorite. Depending on your findings, it’ll either boost your ego or deflate it. Be prepared for a reality shock. Twitter Counter – Fun way to explore your social graph . This is basically Feedburner in a Twitter costume. It lets you show off the number of Twitter followers you have. Which is useful for the braggers. For everyone else, it’s a great tool to explore your account’s statistics in terms of overall rank, followers, friends, updates, etc, all broken down in a neat graph. You can also compare your account to others too. For instance, you can compare yours to Ellen DeGeneres and Ashton Kutcher’s. Go ahead try it, aim for the stars. Hype Machine – Easy way to find Twitter’s most popular music . This clever little tool keeps track of what Twitter users write about in regard of music selection. It’s basically an interactive music chart of songs being posted on Twitter. It’s a great tool in a way which you are able to find out and listen to what your fellow tweeters enjoy music-wise. The only drawback is that you’ll soon discover so many of which have terrible taste in music. Trends Map – Simple way to pinpoint map of local trends . This tool is a real-time mapping of Twitter trends across the globe. It lets you see what the world is discussing right now on Twitter, and from which location the trend originated. It’s really neat. It’s Google Maps but Twitterized. You’ll particularly love this one if your Twitter trend obsession is few levels above the average Twitter addict. © 2008 TwiTip Twitter Tips . Twitter Approved – Five Fantastically Fun Fansites

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Twitter Approved – Five Fantastically Fun Fansites